For over a century, thousands of clients have trusted us to make their jewelry.
Four generations of Wachler jewelers. Every ring designed with you, around your diamond, your budget and your story.
One of the first jewelers in the world on Instagram
Since then, we’ve been part of so many love stories across the US and beyond. View our tagged photos and explore our feed to see the fruit of our labor and our happy clients.
How your custom ring is made
You’re involved at every step, and nothing is made until you’ve approved it.
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Book your appointment
Meet with us virtually or in our Birmingham store. We’ll talk through the shape, size, budget and designs you love, and teach you what to look for in a diamond, at no cost.
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We source your diamond
Natural or lab grown. We search the global diamond market and bring you a selection of options in your budget and specs, in person or by close-up video.
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You find the one
Compare your options side by side and on the hand until one stands out.
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We create your CAD rendering
See your ring in 3D before anything is made. We refine it with you until you approve it.
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See a wax model optional
Hold a wax model of your ring before we cast it in gold or platinum, and make as many changes as you need until the design is perfect.
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We make your ring
Production takes 2–5 weeks depending on the design. Pick it up in store, or we’ll deliver it securely anywhere in the world.
Why clients trust our family
Our approach hasn’t changed in 100 years. We focus on building long-term relationships with our customers, and we treat others the way we would want to be treated.
Creating family heirlooms is an honor we understand and respect. Our clients feel that.
Buying a ring should be a positive and fun process. Warmth, transparency and value are the principles we operate under.
“I won’t go anywhere else. I have dealt almost exclusively with David here and he is a genuine and honest person.”Craig Florek, Wachler client
Start with a conversation
Tell us what you have in mind. We’ll guide you from there.
